DPMC MRF Town Storming Campaign with Rhythm World ‘Rhythm FM’

DPMC MRF successfully conducted a Town Storming campaign in collaboration with Rhythm World/Rhythm FM from October 14th to November 06th 2019, to engage with DPMC MRF tyre retailers and end-users and share their thoughts and experiences about DPMC MRF tyres. Both retailers and end-users got the opportunity to engage live with Rhythm FM while being able to purchase DPMC MRF tyres at special discounted rates with attractive gifts. DPMC MRF team was also able to reach 10 key Towns with the Rhythm World team to create awareness on the benefits, features and versatility of MRF tyres when compared to other brands and intends to have an island wide roll-out of this campaign in the near future.